In a big change that will be welcomed by fans, Ram Trucks is roaring back into the NASCAR Craftsman Truck Series, marking a brave return that has motorsport enthusiasts buzzing with anticipation.
See the tweet below!
By 2026, racers and fans alike can look forward to the brand’s iconic trucks gracing the track once more.
Ram will make its long-awaited return to NASCAR in 2026, starting with the Truck Series.
Ram’s reentrance has been much anticipated, ending over a decade of absence since its last participation in the series back in 2012.
Fans are eager to see how Ram will measure up against competitors like Ford, Chevrolet, and Toyota.
Ram is the first new manufacturer to enter NASCAR at the national level since 2007, making its participation a historic event for the brand and racing fans.
The announcement was made by Ram CEO Tim Kuniskis at Michigan International Speedway, emphasizing the fresh thrill Ram will bring to NASCAR’s legendary races.
Kuniskis announced plans to make 25 product announcements over the next 18 months, promising a disruptive influence in NASCAR that will set Ram apart from its competitors.
As Kuniskis himself stated, “Now we have a solid plan that will set us apart from the field and will bring fresh new interest and engagement to America’s motorsport,” cited by ESPN.
Ram intends to leverage NASCAR’s vast fan base to expand its reach, promising to reveal a new 1500 concept race truck that will advance its competitive strategy.
During the Michigan race, NASCAR attendees witnessed a thrilling demonstration of the new race truck, signifying Ram’s commitment to making a significant impact.
The return will add a new layer of competition to the Craftsman series, anticipated to ignite further interest in the sport.
Stellantis, Ram’s parent company, sees this as a key move to revitalize interest in their brands, especially following Dodge’s exit from NASCAR in 2012.
Ram has its sights set on the Daytona opener, with plans to have four to six trucks ready for the February debut.
“The desire was always there, but we didn’t have a plan that delivered the last tenth, and following just didn’t fit our DNA,” Kuniskis declared.
As NASCAR continues discussions with other potential new manufacturers, Ram’s announcement is a beacon of opportunity and excitement for the sport.
The competition will no doubt intensify, and NASCAR fans can look forward to a thrilling new chapter in the Craftsman Truck Series.
Ram’s strategic re-entry into NASCAR promises exhilarating races and renewed enthusiasm within the motorsport community.
With significant plans in place and a unique approach to racing, Ram’s comeback is set to capture the interest and imagination of fans across the country.
⚡️@Stellantis's @RamTrucks brand today is formally announcing that it will return to @NASCAR after a 13-year hiatus starting in 2026, the first new carmaker announcement for the American racing property in over two decades.
➡️ Stellantis plans to eventually return to Cup. pic.twitter.com/frrwpT4wpi
— Adam Stern (@A_S12) June 8, 2025
